Pixel in the Clutch

We brought Raptor’s star Scottie Barnes & iconic commentator Jack Armstrong
back to the Pixel table to celebrate everyday clutch moments.

The work was the top tested creative in Google Pixel Canada’s history.
Did we start a Jack & Scottie rivalry? Maybe. Was it worth it? Absolutely.

Copywriter: Joseph Thomas
Group Creative Directors: Jacob Greer, Nicole Ellerton, Alyssa Graff, Dana Ciani